Look at The Emperor's new clothes!

I never bought the platitude "there are no new ideas". It evoked thoughts of defeatism and cynicism; pretty undesirable qualities if you have an iota of optimism in your make up. I believe there are fresh and innovative concepts crackling away and that the original will always triumph over the re hashed. It is somewhat dispiriting however to see even trifling numbers follow slightly re worked ideas as if the espouser was some kind of Messiah. I can think of nothing worse in business than the Tin God.

One of these characters in particular is a pitiful amalgam of leviathan proportioned ego, self righteousness coated in the thinnest veneer of what he believes to be "personality" and a bar room philosopher of the worst kind. Worse still, all his ideas are someone else's. A stuck record of the hackneyed and the empty headed, a litany of arrogance fuelled proclamations that he can't even be bothered to rename or re package. Hubristically speaking, you'll find none worse. Find some ideas of your own. And fast.

An opinion + a platform does not = expert

I like to call it "marketing white noise". The cacophony of minutiae and tedium that meanders through cyberspace. Bless our chums at Twitter for opening up the field of the nebulous and the downright pointless. "Just got back into the office and grabbed a skinny latte". Forgive me if I don't whoop and holler and commend you on your choice of vacuities. It strikes me that just because we've got myriad outlets for our less than lucid outpourings, we don't have to climb on board the latest social media bandwagon. Never confuse being opinionated and shouting the loudest with being an aficionado. That's not how it works.